All Network Marketing Leads Are Not Created Equal

Business, Network Marketing.

Are you using prospecting and sorting to find the best network marketing leads - all network marketing leads are not created equal. The mlm lead company will give you categories like 1 day old, or 30 days old, or 90 days old.

If you buy leads you do not know how many times they have been sold or how fresh they are. - the older they are the less they cost. How you get around that is by using the internet to get your own leads for you. The older they are the more they have already been worked by your competitors. This is called prospecting. You should still do that in a natural way throughout your day. In the old days prospecting meant going out in public and handing out business cards.

But the internet can allow you to do so much more. - the internet can help you identify a real prospect by allowing you to pre - sell yourself and your company before you call them back. Prospecting online is all about sorting. One way to do that is to promote your website or blog and have a lead capture form for their name, email and phone on it. Build up trust. Make your blog or website an information site and not a selling site.

Write training artcles about mlm. - you are relationship building and not even lifting a finger to do it, yet! Put the emphasis on them and not your business opportunity. Have a link to your business opportunity in a bio box at the end of the article. Have the link open in a new page so when they exit they are brought back to your website or blog. If they are curious they will go to it. If they fill out the lead capture form follow up by email with an autoresponder as well as give them a quick call and see how serious they are.

Think of prospecting as a game. - just by filling out the form they are more serious and deserve your attention more than a sheet of paper with 100 names on it that you got from a lead company. It is a numbers game to a certain extent anyway and using the internet to sort will help you do that. A quality network marketing lead is someone who has to qualify for your time. You just have to concentrate on getting traffic to your site. You are not asking much from them.

Just to fill out a short form they had to go to your website or blog to find.